Thursday, February 22, 2018

Print vs Digital



Print vs Digital

“There is a lot of value in a printed book. It is cheap, you can travel with it, you don’t have to plug it in, and you know that it will still be around two centuries later because a book is a book. It works. Digital is cheaper, but you don’t know where it is after you have read it; you cannot lend it to friends, and in one century it will probably be lost. An e-book is not going to revolutionise the market,” says Nourry, who was in Delhi for the 10th anniversary of Hachette India. The €2.2-billion Hachette Livre, which ranks behind Pearson and Penguin Random House in the global sweepstakes, publishes 17,000 titles every year in 10 languages.

However, the retail dimension is as key as copyright issues, as publishing a book is not every expensive. But book publishers need book stores and outlets and people who read, and that’s why protection of retail is key for the future of the business, points out Nourry. “Innovation is the big challenge because the world we live in will be different from the world we will be in 20 years from now; today access to the internet is from a keyboard, in five years’ time it will be voice-activated. What impact it will have on our business, I don’t know, but there will be one, so we have to be more innovative than we have been in the last 50 years,” he says.


Regards

Prof. Pralhad Jadhav 

Master of Library & Information Science (NET Qualified) 
Senior Manager @ Knowledge Repository  
Khaitan & Co 

Twitter Handle | @Pralhad161978

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