Search intelligence @ A strategic asset in the age of big data
Go beyond the initial term to think of the problem the user/audience is trying to solve
After the
internet and smartphone revolution, we are now on the cusp of the “intelligence
revolution” driven primarily by artificial intelligence (AI), big data and
machine learning. The intelligence revolution will fundamentally change the way
in which brands build relationships with their customers/user, enabling
them to drive immersive and human-centric experiences.
Source | Business Standard | 22nd February 2018
Regards
Prof. Pralhad Jadhav
Master of Library &
Information Science (NET Qualified)
Senior Manager @ Knowledge
Repository
Khaitan & Co
Twitter Handle | @Pralhad161978
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