Sunday, July 5, 2015

Can social media change education dynamics?

Social media, if used rightly, can create opportunities for a global-playing field

The concept of learning and acquiring degrees invariably throws up images of classrooms, blackboards, buildings, books, etc. Physical classrooms and books still exist, but it’s becoming tough to point out if technology is a learning aid or rightly the new and a more effective way to learn. The reach and ease of using technology is changing the way learners want to learn—virtual classes, forum for peer learning and even learning on-the-go through smartphones.

One of the biggest contributions of technology to this field is its ability to make high-quality education accessible to anyone with internet connectivity. The internet has facilitated education to such a great extent that distance learning or online degrees are accessible for students across multiple disciplines—right from art history to clinical psychology—enabling students to learn at their pace and plan schedules based on what works for each.

Most successful online programmes offer students a complete package of video lessons, assignments and assessments that take away the stress of rigid schedules and offer the freedom of flexible learning and the convenience of going through one module multiple times with the video lessons playback. Most of these programmes also offer forums for posting questions, exchanging notes and learning through peers, making for effective learning and engagement. Combine this with live doubt-clearing sessions wherein the faculty is available online to answer students’ queries and you have everything that a classroom offers with unimaginable freedom and possibilities. With smartphones available at a pocket-friendly price, education is literally in your pocket.

Towrads this end, global campuses have opened opportunities for students who check out universities through virtual tours, video-conferencing with faculty or admissions directors interacting with senior students through LinkedIn, Facebook, Google+, etc. They can even follow their favourite professors or alumni on Twitter.

With the changing pace of technology, it seems that shifting gears from computer screens to mobile screens is here to stay. Customised education by educational institutions and ready adaptability by students is changing the paradigm of learning. From recording attendance to assisting with course work, today there is an app for everything. The impact isn’t limited to educational apps. Crowdsourcing is another interesting way of finding solutions to academic queries.

It is important to note that, by moving education out of a classroom and into the virtual world, the one-size-fits-all phenomenon is being replaced by individualised outcomes. The teacher moves from the role of a lecturer to that of a guide. Learning becomes a shared responsibility and students have a say about the way they wish to learn.

Social media becomes the mainstay throughout a student’s and a professional’s life. How does one search for jobs? Let’s start with networking sites such as Google+, LinkedIn, Facebook. Job portals such as Monster, Naukri and Shine give access to employment opportunities beyond one’s physical reach. There are multiple options; for example web albums, blogs to video resumes that add a three-dimensional effect and reach a global audience.

Let us not forget that the internet is a relatively new development. In 15 years, we’ve progressed from emails to social media platforms. The potential is tremendous. It can open newer vistas and create more opportunities for a global-playing field.

The author is senior vice-president, Marketing, TalentSprint

Source | Financial Express | 6 July 2015

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