Airtel introduces over 70,000 e-books for iOS, Android users
The company is offering complimentary 30 day trial of the app after which customers interested in continuing with the service will need to pay Rs 129 for six months and Rs 199 for 12 months
Telecom operator Bharti Airtel Wednesday announced the
launch of its e-book services which will be offered to subscribers through
mobile app Airtel Books.
"E-books is a fast growing segment along with music
and video. We are delighted to roll out this initiative and take it to the
smartphone users across India through our deep distribution reach," Sameer
Batra, CEO - Content & Apps, Bharti Airtel said in a statement.
The service will be available to both Airtel and
non-Airtel customers in iOS and Android, which will initially offer over 70,000
titles from Indian and international authors.
The company is offering complimentary 30 day trial of the
app after which customers interested in continuing with the service will need
to pay Rs 129 for six months and Rs 199 for 12 months.
During the trial period, Airtel is offering access to any
five 'Paid' titles from the Readers Club, which has a collection of over 5000
e-books, to smartphone users on its network.
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