How a Social Intranet Drives Employee Engagement
Employee disengagement is a problem. A 2014 poll revealed that only 31%
of employees in the United States were engaged in their job, 51% were still
“not engaged”, and 17.5% were “actively disengaged”. When employees are
disengaged at work, this refers to a lack of enthusiasm and commitment to their
work or workplace. Ultimately, they are less involved and more likely to leave
their role, resulting in higher employee turnover rates for the company.
Engaging employees isn’t an easy task, but
many leaders are recognizing that there is a relationship between how engaged
employees are in their jobs and the financial success of their organization. In
fact, Harvard Business Review found that
71% of executives see employee engagement as a critical factor for business
growth. Employees are the foundation to a business’ success, and therefore,
should be treated as an important part of the company to invest in. But if they
are disengaged in their work, the foundation will crumble.
A collaboration solution, such as a social intranet, can help in
increasing employee engagement. An intranet is a closed and secure network
within a company which can only be accessed by employees. It’s a place where
knowledge and information is stored, shared, accessed, and retrieved, but this
process needs to be made simpler so that users can build their own connects
within the company. An intranet addresses a multitude of problems:
- Communication: opens up communication lines
- Synchronization: ensures that employees are on the same page
- Accessibility: important data can be accessed from anywhere
There are many factors that drive employee
engagement ranging from the “coolness” of the office environment to the
meaningfulness of the corporate mission. The central purpose for an intranet is
to strengthen internal communications and increase employee engagement. Here
are some ways that an intranet can help increase your employee engagement.
Increase Collaboration
Although we’re all individuals, collaboration is trending in today’s
workplace because it leads to better results and increased
productivity. Collaboration comes in many forms, from working with other
employees on projects, to collaborating on business data - no matter where your
employees are in the world. The reality is that within this fast-paced society,
many people find themselves working remotely as opposed to an office setting.
Because remote work is on the rise, it is
harder for everyone to stay in touch and collaborate effectively. Social
intranets provide a one-stop shop collaboration solution for your employees to
communicate with everyone in your company about resources, documents, and more!
Empowerment
The amount of resources that are becoming
available to us is growing at such a rapid pace that it is easy to become
disorganized. But why not organize all these resources to your employee’s
advantage? You can empower your employees to find the answers to their
questions without having to go through several people or disorganized files,
which can be exhausting and frustrating. A social intranet is a space that can
be used by teams to communicate with each other and effectively collaborate on
business data that is most important to them. In today’s digital society,
people expect instant answers - not ones that take several business days to
find or answer. Within your intranet, you are able to create an FAQ or rich knowledge base to equip your employees with the
answers to all their questions. If that still doesn’t fully answer their
question, your intranet can also act as a support portal for them to easily
contact someone for help.
Educate through eLearning
Communicating with your employees about a new
product, update, or even onboarding new employees is a very time-consuming
task. Engagement can be lost in these processes if they are not communicated
properly to your employees. To make these processes more effective and more
efficient, take a look at eLearning. Learning Management Systems (LMS)
are great for providing online courses and further training for employees in
order to keep them assimilated into the company. Using web-based training and
eLearning reduces frustration when being educated about updates and products in
an easily digestible way.
A social intranet is the perfect tool for
increasing employee engagement and establishing effective internal
communications. Its ultimate justification and success is that it can
accomplish some of the core needs of every company’s communication strategy
including organization-wide communication, social engagement, and knowledge
management. Want to learn more about how to implement a social intranet for
your business?
Regards
Pralhad
Jadhav
Senior
Manager @ Library
Khaitan
& Co
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