Cross-Selling? How About Cross-Collaboration?
Last
week I had a conversation with a group of C-level individuals who are on a
committee with me. The discussion turned to lawyers not collaborating as much
as they should and as a result, the lack of success with “cross-selling.”
I asked, “How about all of you?” “Are you collaborating across the firm and
with your C-level and Director-level peers?” After a moment of silence and a
few groans, the lively conversation that ensued was remarkable. The committee
included Marketing/BD professionals, Professional Development, IT, Information Resources (Library)/Knowledge
Management, and Finance professionals.
It
turns out that many business professionals are good at suggesting to others
what to do to achieve results, but, often not so great at taking their own
advice. Collaborating with one’s peers in other departments is critical to
achieving success in one’s own department. Everyone knows that; but, it seems
that not everyone identifies the necessary people resources to help with
specific projects. Take the emotion out of it and focus on the end goals you
are trying to achieve and what resources you will need. That will make it
easier to build relationships and to work as a team toward common goals.
Although our committee has nothing to do with this particular topic, we left
the call with people saying they were indeed going to make more of an effort to
collaborate with those individuals who could be good resources to their teams’
projects. Is everyone a team player? Heck no, but try collaborating before
providing this advice to others. Focus on the project goals and keep emotions
out of it. Results will follow!
Source | http://www.jdsupra.com/legalnews/cross-selling-how-about-cross-85580/
Regards
Pralhad Jadhav
Senior Manager @ Knowledge
Repository
Khaitan & Co
Upcoming Conference | National Conference
on Transforming Libraries into Knowledge Resource Centres 11th – 12th January
2018, SNDT Mumbai For further details contact Prof Jyoti Bhabal (jyotibhabal@gmail.com
)
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